Why Buy From Prime Volkswagen?

Prime Volkswagen is your local Southern Maine Volkswagen dealer. We have been serving clients from Portland, Westbrook, Falmouth and surrounding areas since 2007. If you’re looking for a new or used Volkswagen in Maine, be sure to stop by Prime VW today.

Below are just some of the many reasons why we are Maine’s #1 VW Dealership in total customer satisfaction year after year!

Awards & Accolades

  • Edmunds 5 Star Premier Dealership 2013!
  • 2013 Automotive News “Best Dealerships to Work For” for the second year in a row
  • Customer Service, Sales, Pre-owned Sales and Service. Prime Volkswagen finished #6 in the country for total customer satisfaction!
  • Generations Best Dealer 2010

Programs & Policies

  • Volkswagen Trained and Certified Sales Department
  • Maine’s Largest Volkswagen Certified Pre-Owned Dealer
  • Over 1000 Pre-Owned Vehicles Available
  • Prime Referral Program – Earn $100 Per Referral. Call for details!


  • 100% of our Service Staff is Factory VW Trained and Certified
  • 8 Certified Volkswagen Technicians – Over 100 Years of Combined Experience
  • Convenient Shuttle Service · Loaner vehicles available · State of the Art Volkswagen Diagnostic Equipment
  • Volkswagen Manufacturer Certified Collision Center
  • Service Manager has over 12 years of experience here!
  • Master Certified Part Manager & Counterman – Over 20 years of combined experience
  • Wide variety of Ports & Accessories in stock – Next day availability on most ports
  • Extended Service Hours: Monday – Friday: 7:30am to 6:00pm. Thursdays until 7:00pm and Saturdays 7:30am to 4:00pm (Offering Full Service VW Repairs)

If you’re looking for a new Volkswagen in Maine, be sure to stop in to Prime VW. We have a great selection of Volkswagen vehicles in stock. If you would prefer, feel free to contact & deal directly with the Rich Dempsey, General Sales Manager for pricing, availability or any other information. You con also speak with our Service Manager Justin Koelker or our Parts Manager Jason Murphy by contacting them directly. We look forward to hearing from you today!